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Turn Passion Into Progress

Articles and tools for creative-seekers, business builders, and the artistic-minded by Hart House Creative®.

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Updated: Sep 15, 2025



“The brain is a muscle that can move the world.” - Stephen King


I’ve always found other creators’ processes for making fascinating and extremely valuable as a learning tool. Check out some other artists I’ve obsessed over lately with exciting art and process. Finally, I’ll also share my favorite maker's way of drawing between, in, and out of the lines.


The Fan Brothers @thefanbrothers create their signature style for picture books by passing the art back and forth and drawing on each other’s work–that’s collaboration! This astonishes and humbles me. I would guess most creators may have difficulty exerting that much humility and grace with their work–it’s so personal. Their art is unbelievable, though, so the results speak for themselves.


@barousseworks by Daniel Barousse creates beautiful custom wooden works of art using recycled skateboards glued together and then shaped. He chisels and smooths the decks using a lathe and other hand tools. If you're curious, he has some great videos showing himself at work on his Instagram. As a side note, he also gives a slice of his profit to an environmental charity. Swoon. I mean, seriously, well done.

My woodworking skills are subpar. Ha! But I might share how I go about making illustrations.

Illustrating the Hart Way

1. Sketch…sometimes A LOT before getting to an idea I like.



2. Watercolor and Acrylic

I love these two mediums. The paper used is so tactile, and I actually prefer the textured paper to a smooth finish, even though it makes the digital part a little trickier. The result feels so much richer to me. I use watercolor brushes and pencils to control the color better than a traditional paint set and brush. I also enjoy the vibrancy of acrylic and watercolor, especially when mixed and layered on top of one another.



3. Scan

I usually take my time here and scan color and black and white. One to test contrast. And, two, to give me options for layering later.



4. Photoshop/Procreate/Design

At this stage, I will use digital paint brushes in Procreate to add another layer of depth and texture. Then, with design techniques in Photoshop, I will manipulate the color, clean up stray marks and otherwise put the finishing touches on the art before pulling it into a layout program like InDesign or Illustrator to assemble the piece with copy.





There are so many unique ways to make out there. This is just one of mine. But it’s one I often use within the picture book realm of my work. I’ve also found this process helpful with logos, pattern work, and specialized illustration projects that roll across my desk. I hope you found my process enjoyable, and if not, well, the article was short, so with luck, you’re mildly entertained.


If you’re a maker with an excellent process, slide in our DM’s @harthousecreative and tell us about it. We’d love to learn from your magnificent skills!



Everything we share here is meant to be helpful and inspiring. We’re speaking from experience. Please consult a qualified professional to help make decisions. You are responsible for how you choose to use this information, and we are not liable for any loss, damages, or issues that may arise. We can’t be responsible for how things play out, but we’re always rooting for your success!


Credits

Author and Editor: Jenn Hart (More About Me)

Associate Editor: Vicki Goebner



Popular Related Articles



Subscribe to The Squeeze on our little piece of the internet to get design promotions, resources, stories about other creatives, and inspiration for your eyeballs and brainstorms.





Keep creating Hartists! Follow @harthousecreative on Instagram and Linkedin.

 

Updated: Sep 15, 2025



Caption Writing to Captivate Your Audience


3 seconds.


That’s all you get is 3 seconds. 3 seconds to capture the attention of everyone scrolling through social media.


How do you do this? For starters, you need to have an intriguing visual to stop their scroll. After that, it’s all about the caption, so you need to have a strong hook. That first sentence must make them say, “ok, tell me more”!


Before you start writing, take a moment for some prep work. What is your intention of the post you’re creating a caption for? Are you hoping to receive answers to a question in the comments? Do you want your audience to take a specific action after reading your post? Or are you simply looking to inform them? Writing with intention is an absolute must!

If you have a basic caption idea, take it a step further and consider how to incorporate an open-ended question to encourage conversation and engagement. Now we’re getting into the meat and potatoes of your caption. This is where you want to add value. Adding value doesn’t mean you always have to inform your audience; providing them with some inspiration for their day or even a joke could be just what they need!


Once you have your caption written, adding a Call to Action (CTA) at the bottom may be a good idea. Don’t do this every single time. Sprinkle it in to nudge the audience in the right direction. Here are some examples of CTAs you could use:

  • Double tap if you can relate

  • Save this post for later

  • Follow us for more [tips, inspo, ideas, etc.]

  • Learn more – Visit our website – Link in bio

  • Share if you agree

  • Avoid FOMO – Subscribe to our [email list, newsletter, blog, etc.]

Let’s review. To captivate your audience in 3 seconds, you should:

  • Use an intriguing visual

  • Know your intention/goal of the post

  • Have an opening hook

  • Provide value and encourage conversation

  • End with a call to action

Finally, I want to leave you with this – DON’T OVERTHINK IT!

That’s right, don’t think so hard about what you’re writing. Remember to stay true to who you are: your personality, your brand, and your beliefs. If you do that, the words will flow. Social media is about making genuine connections with real people, so humanize your captions by being you.


If you’re still feeling stuck, our inbox is always open.



About the Author: Vicki Goebner, Social Philly


Vicki Goebner is the founder of Social Philly, a social media management organization that helps small businesses and personal brands grow their online presence. Vicki is passionate about taking entrepreneurs’ social media to the next level by implementing strategies proven to initiate organic growth. She is one of Hart House Creative's collaborators. Follow Vicki on Instagram @SocialPhilly for best practices to help your brand thrive.



Everything we share here is meant to be helpful and inspiring. We’re speaking from experience. Please consult a qualified professional to help make decisions. You are responsible for how you choose to use this information, and we are not liable for any loss, damages, or issues that may arise. We can’t be responsible for how things play out, but we’re always rooting for your success!


Credits

Author and Editor: Vicki Goebner

Associate Editor: Jenn Hart (More About Me)



Popular Related Articles



Subscribe to The Squeeze on our little piece of the internet to get design promotions, resources, stories about other creatives, and inspiration for your eyeballs and brainstorms.





Keep creating Hartists! Follow @harthousecreative on Instagram and Linkedin.

 

Updated: Sep 15, 2025

Kate's Corner


Isn’t one of everyone’s favorite fictional high school heroes Ferris Bueller? I believe he said it best “Life moves pretty fast. If you don't stop and look around once in a while, you could miss it.”


Recently, I watched my three children get very excited about a sticker in a toilet bowl. It was a wonderful moment for me, mostly because it wasn’t in our toilet. I love when they get excited about color variations or patterns they see for the first time and, now, art in obscure places.

It has become important to me that our children see that freedom of expression. Will that infamous toilet sticker give my kids ideas? Probably.


The first time one of our twins, Willow, held a marker she made art on the wall above our couch. We’ve left this installation piece up for almost two years because, honestly, next to puppies, toddlers are the epitome of “this is why we can’t have anything nice,” which is also what I’ve named Willow’s art piece. Her spacing and layout skills have since become more beautifully chaotic.

Art Galleries are now a place they request to go, and I hope it lasts their lifetime. I very much look forward to taking them to the new Punk Rock Museum that opened here in Las Vegas.


Stay tuned and tucked in because that’s another artsy tale for Kate’s Corner.

About Kate Frabbiele

As a self-proclaimed “studio sidekick” at Hart House Creative, Kate assists in all things studio. Her even temperament and unique view of the world bring a fresh perspective to the team. That perspective shines bright in this very special segment of The Squeeze, “Kate’s Corner,” where she shares her creative insights through the eyes of her three kiddos, giving us a peek at motherhood as a creative professional. She loves drinking coffee, reading, writing, and playing piano with her howling canine friend, Turanga Leela.



Everything we share here is meant to be helpful and inspiring. We’re speaking from experience. Please consult a qualified professional to help make decisions. You are responsible for how you choose to use this information, and we are not liable for any loss, damages, or issues that may arise. We can’t be responsible for how things play out, but we’re always rooting for your success!


Credits

Author and Editor: Kate Frabbiele

Associate Editor: Vicki Goebner



Popular Related Articles



Subscribe to The Squeeze on our little piece of the internet to get design promotions, resources, stories about other creatives, and inspiration for your eyeballs and brainstorms.





Keep creating Hartists! Follow @harthousecreative on Instagram and Linkedin.



 
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Hart House Creative, its employees, partners, The Squeeze, and guest writers make no guarantees for results. Methods and marketing suggestions are based on prior knowledge and intended to inspire business owners and other creatives. Every person has different goals. None will be held liable for any negative results achieved from implementing suggestions from our website.

 

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