Design isn’t decoration, it’s equity. Your brand’s visuals—logos, campaigns, packaging—are business assets that build recognition, trust, and long-term value. But paying for design doesn’t always mean you own it. This article breaks down licensing vs. ownership, how contracts protect your investment, and why treating design as intellectual property keeps your brand scalable, defensible, and primed for growth.

Meet Justin Green, one of the creative forces behind the performance space Mom's Basement Theater in Las Vegas.

Break your creative block with the magic within this curated list of picture books that captivate the imagination of readers of all ages.